The holiday season is upon us – do NOT make the mistake of leaving your clients off of your nice list!
Show your customers that you appreciate their loyalty, especially during the craziness that we call 2020. With branded items for every budget, we share 6 tips to “sleigh” your holiday gift game this season.
- Order your items in time.
Do not wait until the last minute! You are putting effort and budget towards this marketing strategy – make it count! Place promotional product gift orders by 12/7 to ensure holiday delivery. - Give it a retail look.
Refrain from slapping a logo on it and calling it a day. We suggest custom, retail look designs that incorporate your brand. This strategy increases the chances of the item being kept and used (repeat impressions!). - Include personalization.
We offer several items that have the option to include personalization (name, nickname, years of service, etc.) in addition to your branded artwork. Make recipients feel valued AND ensure the item gets used with this creative idea. - Include custom packaging.
While perceived as a high end addition, full custom packaging does NOT break the bank. Options like tags, belly bands and product inserts or backers are cost effective opportunities to strengthen your brand message. We love incorporating custom packaging into mailers with designed envelopes, boxes and tape. - Offer coupons.
Increase positive client experience and repeat business with coupon offerings within your gifts in the form of coupon codes or gift cards. - Create custom stationery.
Believe it or not, custom stationery is not significantly higher in price when compared to a generic store bought option. Presenting notes tailored to your brand increases the clients’ perceived value of your brand and reinforces awareness.
MARKETING TIP: We suggest creating dual purpose cards – magnets, door hangers, posters and stickers are creative ways to get your notes NOTICED (and out of the trash)!
Learn how investing in holiday gifts adds value to your brand and peep some of our favorite options.
Want to leave your clients wanting more of your brand? Contact us to incorporate these tips into your gift giving, get creative ideas and to have customized designs that ensure holiday success!